Custom illustrations establish a solid foundation for your digital product, create visual triggers for your target audience, help to grow your desirability, and ultimately impact your revenue. We’re proud to have world-class illustrators in our midst, so if you entrust your product to us, you can be sure that we’ll deliver.
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We spend extensive time getting to know your mission, vision, values and target audience to fully understand how illustration fits into your existing brand, or the future vision of your brand, as well as the messaging that you want to convey to your clients.
That way we know that we are serving you effectively, and it leads to less back and forth further down the line.
We champion craftsmanship, uniqueness and functionality in our illustrations and our goal is to create original visual triggers that have an immediate impact on your audience. We know that images have a tendency to stick much better in people’s long-term memory than text, which is why this is such an important way to build your brand.
Here’s what it’s like to develop a project with us. The process is agile, flexible and always tailored to your needs.
After receiving the initial brief, we prepare the analysis meeting with you to ensure that we fully understand your context and goals and that we’re able to meet all your expectations.
This is a step that’s useful if you don’t already have a well-established brand or a suggestion for your illustrations. Our senior illustrator would be very happy to prepare a mood board for you that presents various styles to choose from.
Once the style has been decided, we can get sketching! We produce outlines and rough drafts of illustrations for you to evaluate. Here the goal is to gain a major concept and final composition changes. If relevant, we will also describe how the animation part of the project will work here.
Once everything has been accepted, we move onto the coloring phase, which is usually the simplest part of the process. We present the results to you, after which there is still a chance to introduce small changes.
We understand that this part will not be relevant to all our clients, but it can be a very exciting part of your product! First, we need to update and confirm the scenario. When the animation is approached by you, we will share the results of our work together with the source files.
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